MOni PORTFOLIO
M
STARUBCKS PLANNER 2019
Working directly with US headquarter in the creation of this. Very passionate to introduce the hand-draw approach as it brings humanity to the digital world, client love it a lot and encourage to bring it further by introducing different medium of creation every month to maximise variety. The initial concept stage presentation was a huge success.
Services
Concept, layout, art direction, illustration, artwork
Client
Starbucks US
(for Asia Pacific)
Year
2018
THE PLANNER
This planner published across the whole Asia Pacific and received lots of LOVE, happy to know there are a lot of Starbucks fans. The bright and warm messages shared across and Taiwan, Philippines, Malaysia, with some unfinished part each month so the user can participate and then take a photo to share. Including drawing of xmas tress, writing down the wish in the start of the year, drawing feelings for emojis, writing poems in mid-autumn, drawing monster for October and challenging a friend in November.